« La conception d’un logo peut-elle être portée à l’actif ? » est une question que se posent de nombreuses entreprises, en particulier lorsque la saison des impôts approche. Si vous exploitez une entreprise ou si vous en démarrez une nouvelle, le fait de savoir si vous pouvez capitaliser des coûts tels que la conception […]
La conception d’un logo peut-elle être capitalisée ? Read More »
“Can logo design be capitalized?” is a question that pops up for many businesses, especially when tax season rolls around. If you’re running a business or starting a new one, understanding whether you can capitalize costs like logo design could save you some serious cash—or at least make your accounting life a little smoother. Here’s
“86% of consumers say authenticity is key when deciding what brands they like and support.” If that stat made you pause, you’re on the right track because building a brand is about more than just a logo or a snappy tagline. It’s about creating something real, something that resonates. So, if you’re ready to take
Vous avez fait le saut dans le monde sauvage des affaires, en vous lançant en solo ou à la tête d’une petite entreprise. Vous avez l’esprit vif, vous avez une vision – ou du moins vous le pensez – mais comment faire pour que votre marque ne se perde pas dans le bruit du marché
So, you’ve taken the leap into the wild world of business, going solo or running a small operation. You’ve got the hustle, you’ve got the vision—or at least you think you do—but how do you make sure your brand isn’t just lost in the noise of the marketplace? Let’s break it down, because whether you’re
Brand Strategy 101 for Solopreneurs: How to Stand Out in a Noisy World Read More »
Often we find ourselves at a crossroads, a moment in time when we are stuck in our thoughts, trying arduously to make a decision for something that honestly scares us. It’s confronting the unknown that builds that ball deep in our stomachs. I remember a past client needing help to differentiate her business. She owned
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